Being able to build a website on your own should make you feel accomplished. It is a milestone you can look back on. You have done so many things before you get your site up and running. You needed to compare website builders to choose the right platform and build on it. However, you need to do more than just building a site. You need to make it relevant in today’s time by ensuring its accessibility to mobile users. Below are the main reasons to make your site responsive and mobile-friendly:
Cater to Mobile Users
These days, as more and more people own at least one smartphone, online shopping from a mobile device has become a trend that is here to stay. Making your site responsive and mobile-friendly ensures that users can access the same content they can find on a desktop. Without a mobile-friendly website design, you will miss out on opportunities for leads, conversions, and revenues.
Maintain a Solid Reputation
Having a responsive and mobile-friendly website will help you earn a reputation for being a company that keeps up. If you want to thrive and survive online, you must master the art of staying relevant to trends. Customers will look up to businesses that stay updated with advancements in technology. Although achieving this can be challenging if you are just starting out, you can be on your way to success when you are always on your toes.
Improve the Experience of Users
A mobile-friendly website changes from an even design to a vertical configuration. This brings on a different display of images and content. Responsive website design controls the pages to ensure they properly fit the screen the content is viewed on. Such programmed adjustment enhances the experience of users by offering a less demanding way to navigate the site.
Take Advantage of the Cost-Effectiveness
Before the introduction of mobile-friendly and responsive site designs, website owners used to make a few adjustments to the same pages to familiarize to various sizes. This means more work for them as updating the substance and source codes are performed separately. Responsive website design can change according to all screen sizes for one source code for a site page.
Improve Google Ranking
Getting a higher rank on Google increases your site’s visibility to your target audience. One of Google’s criteria to rank a site is its mobile-friendliness and responsiveness. Thus, having a site like this increases your chances of getting noticed by Google and your target customers.